Tacos with Jay and Jeff
"Nobody NEEDS another T-shirt, another mug or another hat… so why are they going to buy this branded merch?" asked Jeremy Picker. Because "they WANT to have an experience with that brand." Jeremy Picker is the CEO and Creative Director at AMB3R Creative. Jeremy is also a Master Brewer of Merch for Pub & Grub Creative. Pub & Grub is a niche brand operating under the AMB3R Creative umbrella and is currently serving over 80 restaurants, bars, breweries, distilleries, and wineries. The Pub & Grub tagline is: Don't Treat Your Merchandise Program Like Leftovers! "Creativity is the gateway to opportunity," and Jeremy does not lack in creativity! He revealed that these last six months have been very challenging but explains that he and his staff refused to give up and pushed forward by focusing on creative problem-solving. Watch this session to learn more about podcast swag, the creative collaboration process, and what he means when he says, "fashion to the people." #TacosUp #fashion #creative #design #branding
"Nobody NEEDS another T-shirt, another mug or another hat… so why are they going to buy this branded merch?" asked Jeremy Picker. Because "they WANT to have an experience with that brand."
Jeremy joined Jay and Jeff on FreePromo Tips to discuss how our creative process has evolved over the years and shared more about our current customers. All discussed over tacos of course, Jeremy expresses his love for Torchy’s, though he says prefers his authentic favorites back in Arizona!
As we share our story in these quick 30 minutes, Jeff and Jay provide insight as to how they see us in the larger market of merchandise. For instance, Jeremy shares how early on his vision for the company was to be more style focused than other print shops. Today we create lookbooks and trend reports to share with our customers and as part of keeping our products fashionable. Jeff pointed out that this is indeed unusual for a print shop but makes us an agency rather than just printers.
Jeremy shares much more about how our own business has grown and what it is we really do behind the scenes for customers like you! Click to listen for more.
